About Us
NorthStar Group Ltd. is where strategy meets sophistication. Founded by two industry leaders with over 36 years of combined expertise, we specialize in high-stakes marketing solutions that drive results. From branding and identity development to digital marketing, public relations, and luxury event production, we craft powerful narratives and experiences that set businesses apart.
Who We Serve
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Established Brands in The Bahamas: We help legacy brands modernize, refine, and expand their influence.
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Serial Entrepreneurs Launching New Ventures: We craft bold branding and marketing strategies to position businesses for success from inception.
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New Brands Entering the Bahamian Market: We develop localized brand strategies that ensure a seamless market entry and strong brand presence.
Our strategic approach, powered by GVI Consulting Services, guarantees that every initiative aligns with corporate objectives, creating impact where it matters most.
Our Services
Branding & Identity
Your brand is more than a logo—it’s your identity. We create standout brand experiences that leave lasting impressions.
- Logo Design & Brand Identity Development
- Brand Strategy & Positioning (including international market entry)
- Corporate Rebranding & Refresh
- Brand Guidelines & Style Guides
- Custom Packaging & Product Branding
- Brand Storytelling & Copywriting (websites, speeches, and more)
Marketing & Public Relations
We build awareness and credibility, ensuring your brand is always in the spotlight.
- Strategic Marketing Campaigns
- Public Relations & Media Management
- Press Conferences & Media Coverage Coordination
- Influencer & Celebrity Partnerships
- Thought Leadership & Executive Branding
- Market Research & Competitive Analysis
Special Event Production
From grand openings to high-profile VIP events, we curate luxury experiences that captivate audiences.
- Grand Opening & Product Launch Events
- Corporate Galas & VIP Experiences
- Experiential Marketing & Pop-Up Shops
- Red Carpet & Exclusive Media Events
- Trade Show Booth Design & Execution
- Award Ceremonies & Private VIP Events
- Exclusive Brand Collaborations & Partnerships
Digital Marketing & Social Media
We harness the power of digital platforms to grow your brand’s presence and engagement.
- Social Media Strategy & Management
- Influencer Marketing & Digital Collaborations
- Paid Advertising (Facebook, Instagram, Google Ads, LinkedIn)
- Content Creation (Photography, Videography, Copywriting)
- Email Marketing & Newsletter Campaigns
- Website Design & Development
- SEO Management for Increased Visibility
Campaign & Product Launch Services
We develop go-to-market strategies that make product launches impactful and successful.
- Product Naming & Brand Storytelling
- Multi-Channel Marketing Campaigns
- Creative Direction & Visual Content Production
- Media Buying & Ad Placement
- Retail & E-Commerce Strategy
- Customer Engagement & Loyalty Programs
Traditional Marketing
We leverage time-tested advertising methods to maximize brand exposure.
- Newspaper & Radio Advertising
- TV Commercial Production
- Multi-Channel Traditional Marketing Campaigns
Let’s Meet
We cater to your needs, so let’s set up a meeting at your convenience. Appointments available by request.
- Sterling Commons East, Hurricane Hole Marina, 1 Marina Way, Paradise Island, The Bahamas
Read Our Latest Article to help you expand in The Bahamas!
Entering the Bahamian market presents a unique and exciting opportunity for new businesses. Whether your brand is targeting the millions of visiting tourists, local residents, or the rapidly expanding second-homeowner market, strategic positioning is essential for success. At NorthStar Group Ltd., we believe that there are three key marketing strategies
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